Driving growth for the future of proactive healthcare

Thriva provide at-home blood tests so individuals can track vital biomarkers over time. Following extensive audience research, we redesigned their website to align with their new brand positioning to “help people to live better now and for longer”. We built upon their existing design system, the foundations of which provided possibilities for design not previously realised. The result, a bold, dynamic design that delivered an increase of 25% conversion rate of new customers.