Info

Founded in 2018, Sam Judge Studio is a research-led product design studio. We work with teams and founders who know their product can be more—more aligned with customers, more intuitive, and more impactful.

We are research-driven. We ask obscure questions and pick at the minds of users to uncover deep understanding. Through our new-found knowledge we reframe thinking and design new initiatives that deliver greater value for users and growth for businesses.

We’re intentionally small and highly collaborative. We embed within teams as the missing design function, bringing in additional expertise when needed. Providing the agility of a freelance designer with the vision of a studio.

A journal of art, design, and place—documenting the details that shape experience. From museum visits to architectural studies, each entry explores how materials, space, and culture intersect. Part research, part observation, always led by curiosity.

Clients

The Economist

Royal Academy of Arts

Carbon Intelligence

Comic Relief

On The Beach

Simba Sleep

The Plum Guide

Streetbees

Versus Arthritis

Thriva

Capabilities

Research & Analysis

User Journey Mapping

Concepting & Prototyping

Product Design

Product Vision & Strategy

Prioritisation & Roadmapping

Full-funnel optimisation

Design Systems