Low Fidelity Matters
In the era of vibe coding, designing and testing in low fidelity remains an invaluable step in the product process.
11 Aug 2025
Scoops post-mortem
Thoughts on why our AI-powered user research startup failed to get off the ground
1 Dec 2024
How to work towards Super IC level
Self initiating dual tracks in projects as a Senior Product Designer
27 Jan 2025
The product team’s missing function
How bias affects product teams and the need for a dedicated researcher.
12 Jan 2019
The conversational tendencies to avoid in user interviews
Natural social behaviours hinder a deeper understanding of users. What are the conversational tendencies to avoid in user interviews.
15 Aug 2019
What happened to the magic?
Design is finally taken seriously. We should celebrate that but have we lost something along the way?
12 Sept 2021